Coming at the end of a rewarding year for Brunel Business School in terms of building up the Co-Innovate SME collaboration programme involving 9 London based SMEs working with 17 of our undergraduate and postgraduate business students, this award is a recognition of the efforts made by BBS to support innovation, growth and employment. BBS are actively participating in the creation of an ‘innovation ecosystem’ with the help of Co-Innovate which has been funded by Brunel University London and the European Regional Development Fund. Co-Innovate have brought together London based SMEs, academics and students across the University to collaborate on projects and activities that will result in new products and services, but most importantly in additional jobs and economic growth. Over the last two years Co-Innovate engaged with 260 businesses based in and around London and worked directly with 47 companies, 243 students and 197 university staff.
Astudio is an award winning architectural practice which designs buildings with a low carbon footprint. Co-Innovate offered assistance in developing the roadmap for building product development capacity and growth by providing the link with the right combination of skills, knowledge and resources. Projects with design students Christopher Tait and Raymond Wilkes focusing on new product solutions such as algae façade systems and low cost modular housing systems were paired with business students Saul Parkinson and Karima Alexander looking at commercial feasibility and market entry. All four students used elements of their projects with AStudio in their final year projects that were supervised by Business and Design academics.
Receiving the Co-Innovate Award on behalf of BBS, Dr Geraldine Cohen – Course Director Marketing Pathways said,
“It was a totally unexpected surprise to receive on behalf of BBS the Co-innovate Award in conjunction with AStudio Architectural Practice, one of the most successful multidisciplinary collaborations. Two of our final year undergraduate Business students worked along with two Design students generating ideas, products and market solutions of real value to the company. We have been fully supported throughout by Ian Ferris from Co-Innovate and hope to see this tripartite collaboration continue”.
AStudio representatives Emma Flynn – Research & Development Lead and Max Rengifo – Director confirmed that this is just the start of a longer term productive relationship with Brunel and are determined to continue the collaboration with BBS.
For more information email Geraldine.Cohen@brunel.ac.uk